“My functions and responsibilities comprise the development of new products, marketing strategies and their implementation and brand consolidation, like Perini Navi which is the leading brand in the mega sailer segment”. To quote from Luca Boldrini’s own words who was previously a brilliant Sales Director for CRN and has recently moved on to the west coast to take the helm at Picchiotti’s, a renowned brand owned by Perini Navi with the obvious goal to multiply its success. Boldrini adds – “We just started, I arrived in June and we started by rebranding the company, to get it closer to Perini, with the same colours, shape, contents all this to move Picchiotti closer to Perini Navi. But with a diverse product, even if the workforce is the same, the shipyard is…