White Paper by - English Issue 6

il placere dell’italia When it comes to Italy, every time I go there I feel at home. It is true that I don’t know the south of Italy, the farthest I have gone is Rome, but it would be one of the countries that I would go to by car and it would take me many months to return. I would stop in every town and every city, in the middle of the road and in the middle of nowhere, just to admire the scenery. I do not know how many times I have been to Milan and Florence and I have been lucky enough to walk many of its streets, I have even had a daughter living in Milan and there was nothing that made me more excited than…

You started working in fashion and stayed there for many years, first on your family business and then on other companies such as Armani or Kenzo, but, what was your role exactly? I worked in knitwear dressmaking—which has its own rules, different to those of the textile industry—for companies such as Flipucci—an Italian high-brow brand focused on knitting yarns—and for Grignasco, specialized in balls of wool and other knitting materials. Fashion at that time was very precise, and I explored trends, studied spinning, made all the color charts, the possible mixes, and designed the promo as well. Those were really exciting times! I did all that for approximately 20 years. How did you come up with the idea of quitting fashion and starting to work on design? What happened was…

ARTEMIDE The lighting company Artemide was founded in 1960 by Ernesto Gismondi and is based in Pregnana Milanese. Its hallmarks are innovation, technological research, dialogue with great architects, and an interest in society and culture. Its top products are the Tizio lamp, designed by Richard Sapper in 1972; and the Tolomeo, designed by Michele de Lucchi and Giancarlo Fassina in 1986. Among its designers we find celebrities such as Mario Botta, Sir Norman Foster, Ettore Sottsass, Enzo Mari, Neil Poulton, Gio Ponti, Zaha Hadid, Cini Boeri, Herzog, and DeMeuron or Carlota de Bevilacqua. B&B This company was founded in 1966 by Piero Ambrogio Busnelli, a man with a keen sense of smell and an excellent vision. Its main office is in Novedrate (Como, Italy). From the very beginning, Busnelli experimented…

“It’s a timeless space. When I enter, it gives me the feeling that I’m in the Duomo or the Sagrada Familia.” Umberto Cabini neither wants to nor can hide his enthusiasm for the new “cathedral” that has just opened its doors in the heart of Milan’s Chinatown. Sitting in an office that evidences his passion for art despite the visual limitation of the video call box, the president of the ADI Foundation (Associazione per il Disegno Industriale) lists for this magazine the benefits of a space that promises to become a must-see pilgrimage center for the parishioners of design and contemporary culture in general. After a year’s delay due to the rigors of the pandemic, the ADI Design Museum has opened its doors to showcase the strength of an association…

There really are phrases and expressions that we keep repeating no matter what time it is and in this case the one that comes to mind is “life never ceases to surprise us”. Now that this new issue of whitepaperby.com is dedicated to the wonderful and beautiful Italy, this and the rest of the world receives the news of the death of the great diva Raffaella Carrà on July 5 at the age of 78. Sometimes it is difficult to assess the significance of an artist’s work, how deeply it has touched people and how it has influenced the thoughts and feelings of several generations. This is the case of Raffaella Carrà. I think somehow something similar must have happened to Italian visual artist and director Francesco Vezzoli when he…

Model: Oscar Kindelan @Uno Models Hair & Make Up by: Jose Carlos González make up Dior y Hair Salón 44 Assistant Photographer: Edu Orozco Styling Assistant: Betty Calvo Produced by: White Paper Club…