NETFLIX UPENDED MOVIE distribution, then scripted television. Now the streaming service is contributing to a growing arms race to land top comics in the increasingly competitive world of stand-up specials.
By year’s end, Netflix, which debuted John Mulaney’s The Comeback Kid on Nov. 13, will have released 18 original stand-up specials, with comics including Aziz Ansari, Chris Tucker and Chelsea Peretti. And while many credit the 69 million-member service for jump-starting the market, others, including NBC’s forthcoming comedy streaming service Seeso, also are opening wallets.
“There’s never been a better time,” says Brian Volk-Weiss, whose Comedy Dynamics has produced 40-plus specials this year, nearly doubling its output from two years ago. “We’ve been selling specials since 2007, and for the first five years or so, the buck slip I have…