Tshepo Mvulane Moloi Since August 2020, Drum magazine, perhaps owing to the Covid-19 pandemic and the forthcoming demands of the Fourth Industrial Revolution (4IR), transitioned to become South Africa’s weekly, fully digital magazine.
It, however, still claims to target black South African readers, offering them news, entertainment and feature articles. Fascinatingly, the motto of the Abantu Book Festival, founded in 2016 by activist-author Thando Mgqolozana, reads as follows: “Imagining ourselves into existence.”
This motto captures, what Drum magazine has already achieved through its miscellaneous content. Historically, the period spanning from March 1951 to March 2021, culminated into the 70th anniversary of Drum magazine.
It is suspected that among Drum’s black urban readers during and post- apartheid, most of them hardly knew that this monthly, later weekly, magazine, was only named…
