They say first impressions are everything, and this couldn’t be closer to the truth when looking at corporate spaces and offices. No matter how much advertising you do or how great your digital presence is, a bad reception area will immediately do damage to your brand, and word of mouth – or social media, for that matter – travels very quickly.
There is no single simple formula to a great reception area, due to the fact that businesses are all so different in nature, and this first impression needs to capture a snapshot of what the company and its culture are all about.
Years ago, the reception area was regarded as a waiting area, with a few chairs, sofas and, of course, a coffee table laden with a pile of…
