WARM, INVITING, COSY AND A LITTLE BIT GROWN UP. This is how Pip Vassett, founder of luxury bedding, sleepwear and homewares store In Bed, describes the brand’s new space in Armadale, the inner south-east suburb of Melbourne. “I hope people feel welcomed, like they want to explore and discover the space,” tells Pip, who ultimately aimed to mirror the essence of the company’s Sydney location. “As was the idea with the Paddington store, I want people to feel like they’re discovering a new friend’s home for the first time, feeling like they know that person just a little better having visited.” Fittingly, Pip engaged interior designer David Flack of Flack Studio to bring her vision to life. Throughout the store, Flack’s signature rich and textural layering of material and tone…
