The amapiano genre is synonymous with many things: wacky and entertaining dance moves, TikTok virality, and a thumping log-drum. Great music videos, however, have never been a part of the genre’s forte.
Yes, there have been moments when some of the genre’s top artists have put out some good videos, but those have been few and far between. Recently, though, there’s been a trend of amapiano artists starting to consistently take their visuals seriously.
MFR Souls’ 2019 hit, Love You Tonight featuring Sha Sha, DJ Maphorisa and Kabza De Small, was one of the first amapiano songs to blow up nationally.
Onkabetse Hlongwane, the young first-time director who was tasked with putting it all together, brought to the table an approach that was rare at the time.
“My approach to…
