Despite the inevitable exposure, one can never really tell what an influencer is like until meeting them in person. As Chloe Lloyd jokingly puts it, “Social media isn’t real three-dimensional life… it’s like a magazine.”
However, Chloe is exactly as expected, beautiful, creative and she clearly possesses a strategic business mind. Yet, what truly stands out, as we converse in her “Parisianinfluenced” kitchen, is her sharp wit, a characteristic undoubtedly appreciated by her nearly half a million Instagram followers.
Alongside posts displaying her carefully-curated “classic and elevated” looks, that usually tilt towards a monochrome and neutral colour palette, and, of course, her love of all things make-up and beauty, the model-turned-influencer is often joined by her equally photographic husband Josh Cuthbert, of the now disbanded English boy group Union J,…
