In South Africa, the launch of a new Hilux is big news. Really big news.‘Why all the fuss over a bakkie?’ you might ask. Well, if you’ve ever owned a Hilux, you’ll know the answer to this question. And, if you haven’t, consider this: for many years in recent history, the Hilux has been SA’s bestselling bakkie. In fact, for many years in recent history, the Hilux has been SA’s best-selling vehicle! So, now you’ll understand why, when there’s an all-new Hilux, a lot of people are very interested.
The model was introduced to SA in 1969; and, since then, it’s become synonymous with durability, reliability and ‘sell-ability’. This is a vehicle that’s famous for being tough, dependable, and for maintaining a high resale value. That’s a power-trio of traits,…