According to Reportlinker, the augmented reality market is expected to be worth $100 billion by 2024 What’s in a game? Good time pass, yes. But what about running around in public with your smartphone held before you, risking your neck in rush-hour traffic, giving up your job, endangering religious sentiments by dashing into churches and temples with your phone, exorcising your fears by sauntering into cemeteries at midnight, having politicians, priests and governments denounce you and your ilk? Flight of imagination, surely? For most games, yes, but not if the game in question is a certain Pokémon Go. Millions of people worldwide have been known to do these downright bizarre actions, and more, in their quest to ‘catch’ a Pokémon – a virtual monster that lurks, practically, everywhere. The game…