Founded in 2018 by Cameron Newnham, Nick van den Berg and Gwyllim Jahn, Fologram offers a software ecosystem for designers, architects, engineers, creatives, artists and educators to unlock the power of mixed reality (MR).
The Fologram plugin links design software to augmented reality (AR) devices such as the wearable HoloLens and phones, allowing designers to see holograms of their creations in three-dimensional (3D) space. Design models are generated through holographic instructions rather than traditional two-dimensional drawings and spatial information is sent back to devices, creating a more efficient and advanced construction process.
It’s a reversal of a now well-established dynamic, in which machines are programmed in imitation of, and anticipated replacement for, the craftsperson’s skillset. Instead, Fologram enables craftspeople to work with digital tools and meet them in MR. “By…