POTENTIALLY SAVING CLIENTS “THOUSANDS OF DOLLARS ON BUILD AND ONGOING RUNNING COSTS” IS ANOTHER ATTRACTION, OF COURSE. Design thinking is the antithesis of resting on your laurels, of reusing past methods and approaches or rehashing ideas. It is about finding the client’s specific problems and then questioning, refining and testing iterations until the appropriate, workable, simple and elegant design emerges, says Jennifer Crawford, founder and director of Our New Home Coach.
Design thinking flows through her architectural blood, inculcated throughout her professional life, starting with Lendlease where she worked as an architect (she is registered) for 12 years. There she learned the importance of a holistic approach, zooming “right out to understand the overall context”, identifying all the design issues and gradually resolving them.
At its heart, design thinking seeks…